Co-opdeli Consumers' Co-operative Union receives the Medal with Dark Blue Ribbon for Happy Milk Project

2020.09.01

The Co-opdeli (Co-op Mirai, Ibaraki Co-op, Tochigi Co-op, Co-op Gunma, Co-op Nagano, Co-op Niigata, and Co-op Kuruco ) has been awarded the Medal with Dark Blue Ribbon* for the donation to Happy Milk Project.
        * The Medal with Dark Blue Ribbon is a Medal of Honor awarded by the Japanese Government to individuals, corporations and organizations that have made exceptionally generous financial contributions for the good of the public.

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Mr.TSUCHIYA Toshio, the Chairman of Co-opdeli Consumers' Co-operative Union  with the certificate of commendation

The Happy Milk Project by Co-opdeli Group is an initiative to donate a part of the sales of Co-op milk to UNICEF to support the efforts in Africa for better nutrition status among children. In Africa, there are approximately 3 million children who cannot reach the age of five with about 8,000 of them dying each day. More than half of the causes of death are diseases caused by malnutrition.
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The project began in 2008 with support for the Republic of Mozambique, followed by the Republic of Sierra Leone, and then, in 2020, efforts have expanded to the Republic of Cote d'Ivoire. In Côte d'Ivoire, three initiatives are being implemented to contribute to nutrition improvement. They are "Construction of facilities to produce nutritional supplements", "Establishment of community nutrition centers" and "Nutrition improvement for mothers and education related to childcare".

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©UNICEF/UN061668/Dejongh
The project's cumulative donation amount in the 11 years up to FY 2019 has exceeded 213 million yen.


tags: Happy Milk Project, Medal with Dark Blue Ribbon, UNICEF